Tiktok in Hot Water: EU Gives App 24 Hours to Address Rewards Feature Investigation

By Eleanor Harrison Apr23,2024
EU Warns of Potential Ban on TikTok’s New Feature Due to Suspicions of Being “Harmful and Addictive”

The European Commission has given Tiktok 24 hours to respond to demands regarding the investigation into the Tiktok Lite application. The investigation focuses on the app’s rewards feature, which allows users to earn points for various activities on the platform. The EU Internal Market Commissioner is concerned that this feature may be toxic and addictive, particularly for children.

If Tiktok fails to provide evidence of the feature’s security by the deadline, the commission may consider banning it. The Digital Services Act allows the EU to fine companies for non-compliance, and Tiktok could face penalties if they do not meet the requirements.

Tiktok Lite is a version of the popular app designed for minimal resource usage and data consumption. Despite Tiktok’s claims that the feature in question is not available to users under 18 and has daily limits, there are still concerns about its potential risks associated with underage users. This is not the first time that Tiktok has been investigated by the EU for issues related to underage users and other concerns. Bytedance, Tiktok’s parent company, emphasizes that it is not a Chinese company despite being registered in Cayman Islands.

By Eleanor Harrison

As a content writer at newseasoning.com, I infuse flavor into words, crafting compelling stories that captivate and inform our audience. With a keen eye for detail and a passion for creativity, I strive to create content that not only engages but also inspires. Whether I'm concocting a savory blog post or whipping up a spicy product description, I pour my heart and soul into every piece I write. Join me on this flavorful journey as we explore the tantalizing world of content creation together.

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